24 February 2022
13:30 - 15:00
1.5 hours
Online video conferencing

Our second network meeting will look at how some of our members and other healthcare professionals have developed new ways to communicate and engage and gain insight into their staff and patients' needs. This mini online mini-conference will combine our marketing, communications, patient experience and patient engagement members into one forum.  What we have seen in the last year is how digital has made all of these disciplines sing together for the benefit of patients, staff and their local communities.

Lead facilitator

Sue Kong  

Sue Kong joined NHS Elect in April 2005 as their Director, leading on the marketing of NHS Services and assisting the Department of Health with the Gastroenterology 18 weeks commissioning pathways. Prior to joining NHS Elect, Sue was Executive Director for Strategy and Planning at North West London Strategic Health Authority and has operational and planning experience in acute hospitals in London and the East Midlands.

Sue has an MBA (distinction) specialising in marketing and is a CIM Chartered Marketer. Sue has chaired the Health Service Journal NHS marketing conferences and has published in the Journal of Management and Marketing in Healthcare, regularly sharing good examples of healthcare marketing and patient experience from around the world. Sue is a member of the editorial board for the Journal of Patient Experience (SAGE). She loves learning from different sectors and has presented as a Business Insight Leader for Warwick Business School, the Institute of Directors, National Housing Federation & 2020 Arab Health Congress.

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